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Bison Madness Launches Basketball Season and Homecoming Festivities

Howard basketball energizes fans ahead of Homecoming festivities.

Howard University Showtime Marching Band performing at Bison Madness. (Sean Mitchell/The Hilltop) 

John H. Burr Gymnasium pulsed with energy as Howard University tipped off Homecoming week on Monday night with its annual Bison Madness celebration — a fusion of sports, music and community that marks the official start of basketball season.

The event, which drew hundreds of students, alumni and local fans, offered a blend of performances, giveaways, team introductions and on-court action, including a three-point shootout and a high-energy scrimmage that showcased both the men’s and women’s basketball teams.

Inside the packed gym, the SHOWTIME Marching Band and Bisonette dancers set the tone with performances that brought the crowd to its feet, starting the night. 

Student performers opened the show, followed by headliners YK Niece and BabyChiefDoIt, who delivered sets that highlighted both D.C. culture and campus spirit.

Outside the arena, buzz started hours earlier. 

By 6 p.m., an hour before it started, a line of students stretched around the building, eager to claim free Howard-branded T-shirts and merchandise promoted through Howard Athletics’ social media accounts. 

“I didn’t want to miss this,” Albert Bailey, sophomore biology major. “This is one of those events where you really feel the energy of Homecoming week begin.”

That energy extended throughout the venue, where sponsors and university partners hosted interactive booths and giveaways. 

The event highlighted Howard’s growing partnership with Jordan Brand, evident in the prizes — exclusive sneakers, apparel and limited-edition collaborations bearing the Jumpman logo.

Once the lights dimmed and the music faded, the spotlight shifted to the court.

One by one, players from the women’s and men’s basketball programs were introduced under flashing lights and thunderous applause. The introductions built up to a three-point contest featuring sharpshooters from both teams, followed by a spirited intrasquad scrimmage that gave fans a preview of what’s ahead this season.

“Bison Madness is about energy and community. We want students to feel connected to the program and the university spirit,” said Amaya Pratt, a senior finance major and social media manager for the women’s basketball team. “Our goal was to combine entertainment with engagement to kick off Homecoming week.”

Behind the scenes, careful coordination helped keep the evening running smoothly. 

Stacey Prevalus, a senior health science major and event operations manager, said the production involved weeks of preparation.

“We worked to keep the flow consistent between performances, giveaways and team events,” Prevalus explained. “When the crowd responded during the scrimmage, we knew the night had come together.”

For many first-year students, it was their first taste of Howard’s unique blend of school pride and cultural celebration. 

“Seeing the gym packed with students and alumni made it feel like a real family event,” said Antonio Hunter, a freshman sports management major. “It’s something I’ll remember when I think about my first Homecoming.”

Some players said the night was more than just a show — it was motivation. 

“Seeing the crowd show up like this reminds us who we play for,” Okojie said. “It gives us that extra motivation to lock in and represent Howard.”

“Playing in front of that crowd boosts our confidence, it’s what Homecoming is all about.” Said senior forward Nile Miller,

Bison Madness, first held in October 2022, has grown into an annual event that brings together students, alumni, and the broader community in a celebration of pride and anticipation.

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“It’s not just about basketball, it’s about celebrating who we are as a university,” Pratt said.

As Burr Gymnasium slowly emptied and music from the post-event playlist echoed through the halls, attendees lingered to take photos with players and friends. Outside, students carried their new Howard gear and talked excitedly about the week ahead.

Homecoming festivities continued throughout the week with Yardfest, the annual parade and the Homecoming football game, where Bison spirit continued on full display. For many students, Bison Madness set the tone for the week, encapsulating the rhythm, pride and unity that Howard is known for.

Copy edited by Daryl R. Thomas Jr.

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